In post-match discussions with directors of other clubs, have you asked about the merits of opening a shop in a town centre where there is a high footfall?
Similar-sized Premiership clubs such as Stoke, Norwich, Cardiff Southampton all have shops both at their grounds and in busy retail areas.
West Ham and arsenal both have two others, while Spurs have three - including one at Finsbury Park tube station.
Admittedly, there would be a cost implication - rent, rates and staffing, but it seems a shame that Palace have no presence in the centre of somewhere like Croydon.
On a daily basis, a town centre retail outlet would emphasise that Palace is the local club to support and send out a strong statement to supporters, prospective supporters (especially youngsters) and, above all, to potential sponsors.
The club surely ought to exploit its brand to full effect in the same way as other football clubs
Similar-sized Premiership clubs such as Stoke, Norwich, Cardiff Southampton all have shops both at their grounds and in busy retail areas.
West Ham and arsenal both have two others, while Spurs have three - including one at Finsbury Park tube station.
Admittedly, there would be a cost implication - rent, rates and staffing, but it seems a shame that Palace have no presence in the centre of somewhere like Croydon.
On a daily basis, a town centre retail outlet would emphasise that Palace is the local club to support and send out a strong statement to supporters, prospective supporters (especially youngsters) and, above all, to potential sponsors.
The club surely ought to exploit its brand to full effect in the same way as other football clubs
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